"We are not being replaced. We are surrendering."
eBook and print editions are now available worldwide.
Media Kit (Download ZIP)
All key materials for media coverage – press release, author bio, quotes, visuals and reading excerpt.
All key materials for media coverage – press release, author bio, quotes, visuals and reading excerpt.
We are building machines with precision—and raising humans without it.
This book challenges the quiet collapse of resilience in our culture. It asks why, in an age of abundance and hyperconnectivity, we are raising children less capable of facing reality. Soft, Spoiled, and Obsolete does not merely describe a crisis—it exposes a pattern: the erosion of responsibility, the retreat from hardship, and the unspoken fear of falling behind. In doing so, it invites readers to confront not the rise of machines, but the decline of character.
This book challenges the quiet collapse of resilience in our culture. It asks why, in an age of abundance and hyperconnectivity, we are raising children less capable of facing reality. Soft, Spoiled, and Obsolete does not merely describe a crisis—it exposes a pattern: the erosion of responsibility, the retreat from hardship, and the unspoken fear of falling behind. In doing so, it invites readers to confront not the rise of machines, but the decline of character.
Soft, Spoiled, and Obsolete is a book about the cost of raising a generation unprepared for the world we are creating. It is a call to those who still believe that discomfort is not a threat, but a teacher—and that clarity, not comfort, will shape the future.
Who this Book is for
This book is for those who sense that something is deeply wrong—but find no words for it.
For parents, teachers, leaders, and thinkers who see a generation being raised more protected than prepared.
It’s for anyone who believes that strength is not cruelty, and that ease is not the same as progress.
Soft, Spoiled, and Obsolete is not a technical analysis of AI. It’s a cultural reckoning.
For parents, teachers, leaders, and thinkers who see a generation being raised more protected than prepared.
It’s for anyone who believes that strength is not cruelty, and that ease is not the same as progress.
Soft, Spoiled, and Obsolete is not a technical analysis of AI. It’s a cultural reckoning.
About the Author
A strategist shaped by politics. A critic shaped by silence.
Marcel Heim has served as a political leader, global strategist, and cultural observer. From school boards in Switzerland to executive roles across five continents, he has seen how fear, not technology, shapes our response to progress. He has led through transformation and watched societies grow fragile while their systems grow stronger.
Now based in Canada, Heim writes from lived experience: political, personal, and global. Soft, Spoiled, and Obsolete is his call to those who still believe that responsibility is not oppression, and that strength—quiet, uncomfortable, human strength—must return before it’s too late.
Now based in Canada, Heim writes from lived experience: political, personal, and global. Soft, Spoiled, and Obsolete is his call to those who still believe that responsibility is not oppression, and that strength—quiet, uncomfortable, human strength—must return before it’s too late.
Where to Order
Same Surrender, Different Borders
